Creating a Blog or a Web site to undertake businesses online, definitively is the first step to achieve success in Internet. Penguin Random House: the source for more info. But once we have taken east step, the question is: How we can obtain economic benefits and establish a true business in the Web, jointly our site, like main tool? In order to be able to make profitable our Blog it is necessary to identify as it is the structure in the Web to obtain clients and later sales. Then so that a business online is profitable, we must include/understand that blog like unique resource is not enough ours, but rather the set of elements that will be complemented to close a sale. Which Are the Components Of a Complete System? 1. – System of Prospection (Page of landing, Page of Confirmation and a Page of Gratefulness).
A Web site must contain a Form which can catch the visitors and turn them into followers ours, this will be obtained by means of a page of landing or landing page, where the visitor, if it finds information valuable, one will register in the same and we will have managed to obtain its name and its electronic mail. With the purpose of to avoid Spam or that any name and invalid mail is inserted in the form, it is necessary to count on a called page of Confirmation, which indicates the subscriber, the verification of the introduced data, inducing to the same to verify its electronic mail and to redirect it by means of a connection towards a gratefulness page and definitive confirmation like true subscriber (Double opt-in). In Summary we can define this Passage like the component by which our visitors become Subscribers 2. – System of Pursuit (Campaign of email Marketing) This step referred mainly to that, once we have people who have subscribed voluntarily in our form, we must make a pursuit continuous, by means of the shipment of valuable information with respect to new features in the Web, Sites of Interest for them, News bulletins, gratuitous Courses, Businesses in the Web, etc, this with the purpose of to establish one more a nearer relation between us and ourssubscribers.